Perishable products now account for 30 percent of all supermarket food sales. Perishables play an increasingly important role in establishing retailer image and competitive positioning among manufacturers. Capitalizing on opportunities in these categories requires an in-depth understanding of sales and merchandising dynamics in the perishables departments.
For the first time, scanner-based sales, actual retail price and distribution information is for perishable items is available through
FreshLook Marketing's Perishables Sales Tracking Service
Based on all-store census data from supermarkets across the US. FreshLook Marketing's reports are the most accurate, most complete, and most actionable perishables information available.
Gain insight into the sales dynamics of produce, fresh meat and seafood, in-store deli and bakery, bulk foods, and home meal replacements.
Tell me more:
